Jamieson x CBNData: Build a report gathering a variety of consumer and consumption data with the top Chinese data firm, to provide comprehensive insights on shopping patterns and industry trends for the Canadian healthcare brand.
Category (en): Brand Promotion
Nordic Naturals x JD: we organized a live streaming event with JD.com key stakeholders with over 60,000 attendees, as well as successfully promoted the healthcare brand to launch its flagship store on the Chinese leading eCommerce platform.
Unlocking user insights: we developed social CRM strategy and a social CRM platform on WeChat, gathering richer, actionable insight to optimize service levels and multi-channel customer experience.
DHL x Chinese Football Association Super League: we help to elevate B2B brand through strategic sports sponsorship.
Initiating DHL Covid-19 Relief Campaign:
we enhanced the logistics brand’s corporate image by the the initiative amid the coronavirus crisis.
Planning industrial event for sponsorships: we nailed sponsors like AWS, Dell and other corporate brands for AsiaInfo Security’s C3 Summit.
Getting your alumni connected: we build a network via WeChat ecosystem involving 10,000+ Chinese alumni’s real data for Arizona State University.
Building diverse social channels to reach target audience: After ushering in an engaging presence on Weibo and WeChat, we drove the box office sales of TIFF in the Chinese community in Canada.
Acting on brand engagement in cultural events:
A creative Red Pocket campaign on WeChat formed Buick Canada a larger fanbase in the Canadian Chinese community.
Setting up digital transformation up for success: we refreshed the web experience through UIUX design and Baidu SEM for SAP China to target their key users.